Q: How many smartphones does Samsung have in the market?
A: Even Samsung doesn’t know, because they make smartphones like they are making potatoes.
Samsung has dominated, and it’s still dominating but its powers have begun shrinking, its mobile future is falling apart and they have been unable to make Tizen work.
So much has happened in 2014, Sony is in red, thanks to its failing mobile division. Sony’s last hope is the PlayStation, while Apple has been trending. The iPhone 6 and iPhone 6 plus has been talked about for months. This is bad news for Samsung, its major rival owing to the fact that the Galaxy S5 didn’t get the spark and recognition it should have.
Apple and Samsung continue to fight it out, BlackBerry has been the underdog, quietly staging a comeback. The company which dominated the smartphone market was reduced to nothing by the power of Android and iOS. RIM fundamentally caused the woes of BlackBerry, by failing to update the OS when they should have. This caused a major shake-down in BlackBerry; financial woes, unhappy shareholders and massive job cuts.
However, that’s changing already with the monumental effort of John Chen who’s been re-structuring the company since assuming role of CEO in November 2013.
To the surprise of analysts who believe BlackBerry should be dead by now, the company has continued to disappoint them by carefully releasing smartphones that can now compete with any phone in the world.
The recent, being BlackBerry Classic, which looks just like the traditional Bold 9900, BlackBerry Classic is pretty sleek in design, comes with metal edge, and features a four-row keyboard. What makes the BlackBerry Classic love at first sight is the optical track pad and touchscreen. BlackBerry’s recent attention to battery life is pretty amazing; no one would be forced to hug the wall because you are guaranteed a 22-hour battery life. Heavy usage should last you 16-hours, that’s impressive and a talking point. BlackBerry Classic also has a non-removable back, it is just a re-invention of the past – it surely is a remarkable move.
This is just an old-school BlackBerry. Oh! Really?
Let’s see what’s in the hood.
Firstly, it isn’t too heavy, it weighs only 178 grams. The display is 3.5-inch (750 x 750 pixels). A 1.3 GHz Qualcomm 8960 processor runs the device and it’s backed by 2 GB RAM which makes things run smoothly. BlackBerry Classic comes with an on-board storage of 16 GB. Of course, it is expandable via microSD card. There is also a decent 8 MP camera for taking photos. Above all, it runs on BlackBerry 10 OS. – An OS that’s pretty intuitive with great features.
From all standards, BlackBerry Classic is a great addition to the BlackBerry family. But it’s not really getting the kind of attention it deserves. Comeback’s doesn’t happen overnight, but with the direction and focus BlackBerry has chosen, a comeback is likely to happen soon.