Sony VP of Worldwide studios, Scott Rohde has debunked the claims that the $399 PS4 price tag and no DRM restrictions was a reaction and probably a direct response to Microsoft’s Xbox One plans. This revelation went viral at an interview with Polygon on Monday Night. Rohde insists that Sony hasn’t change any plan or strategies in response to what Microsoft had teased in the previous weeks.
“I literally have goosebumps right now, because that was always our plan,” Rohde said. “It’s something that we believe in. We know gamers come first; we know what they want. I was personally overwhelmed with the massive explosion on Twitter, with everyone essentially begging, ‘Please don’t do this Sony, please don’t do this PlayStation!’ It was so hard not to say, right away, ‘Well, we never were going to do that, but now let’s have a little fun and announce it in a fun way at the PlayStation press conference.”
Rohde also said that he was happy about the applause from the audience on hand at the E3 press event when Sony revealed it policy on used games.
He also noted that the price point for the console had been decided a long time ago, though finding out Microsoft’s price point for the Xbox One did make them grin going into the E3 press event because they knew they were in a better position. “I mean, that was such an amazing message,” Rohde said. “We kind of had a feeling; we kind of knew we were gonna land a little bit cheaper than those green guys. When it was verified this morning, we’ve just been walking around with smiles all day.”
You would recall that at the beginning of current gen gaming, it was Sony who had to struggle all their way with a direct competitor; the Xbox 360 which had similar games and and priced at a sweet spot. Sony survived, after loosing $250 on every console sold. Next-gen, Sony wouldn’t find themselves in similar position as the table has been turned around. It is Microsoft who will play catch-up from the moment next-gen begins.